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 2020 Visitor Pre-registration  2020 Exhibitor List  2020 Hall Plan
International Hall 15.1 & 13.2: Auxiliary Materials & Upholstered Furniture Production

Multifunctional system furniture augmented with pneumatic components is expected to gain popularity as such products are adjustable and can adapt to different spaces, adding a touch of innovation to the entire look. Find out how these seemingly small elements can be life-changing. Textiles are no longer just boring and sneeze-inducing. Feel the textures and see the myriad of designs integrating environmental friendly materials and functionality, such as special treatments for superior stain, bacterial and abrasion resistance.

Bring home new ideas from interzum guangzhou 2020 and ready your business for a strong market rebound!

The furniture customization trend reflects the upgrading of consumption patterns, especially in China. These trends will cause new structural changes and emergence of new supply chains in the furniture industry, such as product design studios and small-scale custom manufacturing plants.
Lion Rock
Consumers' demand for home products that boast comfort, function, design, and smart features has driven the collaboration among various industry segments, and led to the continuous development of new products to suit market needs.
Smart products are gaining traction, especially smart home systems and elderly care products. The furniture industry is also developing technologically with the emergence of artificial intelligence, such as the use of voice activation in smart furniture.
Chenyu Textile
The market is already tired of traditional mattress textiles. Because of this, the company that is able to develop new products that attract attention will be able to win over customers. Custom products tailored to different customer needs will undoubtedly become the mainstream development trend of the industry.
There is increasing demand for unique and customized products in the furniture industry.
During the exhibition, COCO-LATEX will display 100% Natural Latex Foam Sheets and Coco Sheets.

This product will largely increase the usage of health sleeping in the coming year. Natural and organic product is significantly increase over the year and it is becoming a trend for the next generation.
In 2020, the market for latex products will continue to develop rapidly, with further increase in the demand for better latex products. The use of pure natural latex, especially imported ones will accelerate this expansion. As consumers become more demanding on quality and brand, the industry will see further reshuffling, and fake and shoddy products will be eliminated by the market.
Richard Pieris
Based on our experience, customers are looking for a healthier lifestyle and are educating themselves on products that provide them with good health and are environmentally sustainable. Mass specialization has become the trend recently pressurizing mass producing companies to supply to small demands as well.
Contact Us
China & International Sales
Koelnmesse Co., Ltd.
Ms. Mandy Wang
Tel: +86-20-8755 2468 ext 11
Fax: +86-20-8755 2970
Media & Supporting Program Services
Koelnmesse Co., Ltd.
Ms. Monique Fan
Tel: +86-20-8755 2468 ext 16
Fax: +86-20-8755 2970
Visitor Service
Koelnmesse Co., Ltd.
Ms. Amber Yang
Tel: +86-20-8755 2468 ext 16
Fax: +86-20-8755 2970
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